Big Brands L’Oreal and Home Depot Rapidly Adopting AI
Artificial intelligence and its sister technologies like machine learning and machine vision have been the talk of the town at South by Southwest and in the marketing industry more broadly for years. However, for L’Oreal and The Home Depot, these areas have rapidly evolved from marketing buzzwords and early experiments into necessities for engaging their […]
Gathering public opinion by analyzing big social data has attracted wide attention due to its interactive and real time nature. For this, recent studies have relied on both social media and sentiment analysis in order to accompany big events by tracking people’s behavior. In this paper, we propose an adaptable sentiment analysis approach that analyzes […]