Sony Pictures Entertainment CEO Tony Vinciquerra aims to leverage AI to streamline film production and cut costs.
Vinciquerra's endorsement of AI in filmmaking, despite potential conflicts with creatives, was evident during an investor event.
He highlighted the importance of agreements with Hollywood workers to determine the extent of AI integration in the industry.
While discussing strategic investments, Vinciquerra emphasized aligning with their successful IP-focused strategy and ruled out venturing into general-entertainment streaming services.
Although Paramount offers opportunities for expansion, Vinciquerra indicated a focus on Crunchyroll for future growth, emphasizing the potential of AI in anime production.
Source: https://www.indiewire.com/news/breaking-news/sony-pictures-will-cut-film-costs-using-ai-1235010605/
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